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SCOUTED COLORADOBoulder Denver Aspen Fort Collins
A flatlay of The Scout Guide city guides, including Boulder, Denver, Aspen and Fort Collins.

Sponsorship

A small number of brands
will be in the spotlight.

Scouted Colorado is an eleven-day market of more than thirty-five Colorado businesses inside the Community House at Colorado Chautauqua, during the Sundance Film Festival’s first year in Boulder.

Sponsorship is what builds it — and what puts a brand at the center of the moment, in the room, with its name on the beginning.

January 21–31, 2027
Commitments close September 30, 2026
Category exclusivity at the leading levels

New to Scouted Colorado? The Film Festival context, the venue and why this particular address works are all on the home page.

Start there

Why Scouted Colorado

Every brand says it supports local.
Almost none can show you where.

For eleven days, you can.

  • At the foot of the Flatirons.
  • Inside a National Historic Landmark.
  • Across the green from an official Film Festival screening venue.
  • Surrounded by more than thirty-five exceptional independent businesses from across Colorado.

Scouted Colorado isn’t another corporate pop-up built around the Festival. It’s Colorado’s place within the moment.

When Colorado Chautauqua considered how Community House could come to life during the Film Festival’s first year in Colorado, The Scout Guide was selected to transform the historic building into something rooted here: a curated gathering place celebrating the businesses, makers and creative community that give Colorado its character.

For the right brands, that creates something difficult to buy anywhere else during the Film Festival.

Presence with purpose.

A brand can rent a storefront. Build a lounge. Wrap a building. Hand out swag.

What it can’t manufacture overnight is local credibility, community, and belonging.

  • The Scout Guide already has the relationships.
  • Colorado’s independent businesses already have the stories.
  • Chautauqua already has the history.
  • The Film Festival brings the moment.

Our sponsors help bring them together.

1898

Colorado Chautauqua

Created as a place for people to gather around culture, learning, ideas and community. More than 125 years later, it remains one of Colorado’s most distinctive gathering places.

1981

Sundance Institute

Founded to create space for independent artists and original voices outside the traditional system.

2010

The Scout Guide

Founded around a simple idea: exceptional independent businesses deserve to be discovered.

Different decades. Different industries. The same instinct.
Make room for something independent, exceptional and worth keeping.

In January 2027, those three stories meet at Chautauqua. And a small group of brands gets to help make it possible.

Sponsorship

During the Film Festival, brands can show up in a lot of places.
Scouted Colorado offers something harder to create: belonging.

Scouted Colorado offers a deliberately limited number of sponsorships for brands that want more than visibility during the Film Festival.

These aren’t logo packages. They’re opportunities to become part of the experience itself, and to be recognized as one of the companies helping Colorado’s independent business community show up during the Festival’s historic first year here.

Six named sponsorships. Ten Spotlight Sponsors. One inaugural year.

A portion of every sponsorship funds a Maker Scholarship: a place in the marketplace for a Colorado artist or maker who would not otherwise be here.

Every sponsorship includes

  • Promotion by email and social across all four Colorado Scout Guide markets, and other participating Scout Guide markets
  • Access to eligible opted-in giveaway leads

Presenting Sponsor

One available

The brand behind Scouted Colorado.

$90,000

Scouted Colorado, presented by your brand.

The headline sponsorship. Your brand sits beside Scouted Colorado from announcement through closing day, positioning your company not simply as a name on a list, but as the brand behind the entire experience.

Includes

  • Exclusive presenting naming rights
  • Premier positioning across Scouted Colorado marketing, signage, website, printed materials and applicable press materials
  • Premier physical brand presence within the experience
  • Category exclusivity among Scouted Colorado sponsors
  • Speaking opportunity at the invitation-only Preview Party
  • 10 Preview Party invitations
  • One two-hour private shopping and hospitality experience during the Festival
  • Social collaboration across The Scout Guide’s Colorado channels
  • Dedicated sponsor storytelling and content opportunity
  • Inclusion in pre-event and post-event Scouted Colorado storytelling
  • Brand integration into event photography and recap content where applicable
  • First right of refusal for the 2028 Presenting Sponsorship

Arrival Sponsor

One available

Own the arrival.

$50,000

The Nordic tipi on the Chautauqua green creates one of Scouted Colorado’s most visible branded experiences — pitched between the Chautauqua Auditorium and the Community House, on the path Festival audiences walk between the films and the market.

This isn’t simply signage. It’s a chance to create a memorable physical experience at the entrance to Scouted Colorado.

Includes

  • Naming rights to the Nordic tipi for all eleven days
  • Category exclusivity among Scouted Colorado sponsors
  • Prominent on-site brand recognition
  • 8 Preview Party invitations
  • Featured social storytelling around the activation

Meadows Library Sponsor

One available

Your own room. Your own experience.

$35,000

For eleven days, Meadows Library belongs to one brand.

Create a lounge. Host clients. Build an installation. Introduce a product. Create a place for conversation. Or bring us an idea we haven’t considered yet.

Your brand receives naming rights to Meadows Library and the opportunity to transform the space into an experience of its own within Scouted Colorado.

Includes

  • Naming rights to Meadows Library for all eleven days
  • Dedicated activation rights within the space
  • Category exclusivity among Scouted Colorado sponsors
  • 6 Preview Party invitations
  • Featured social inclusion
  • Sponsor recognition across Scouted Colorado marketing

Grand Assembly Annex Sponsor

One available

Be in the middle of it.

$35,000

Grand Assembly is the heart of the Scouted Colorado market, surrounded by a curated collection of independent businesses from across Colorado.

A dedicated branded activation within Grand Assembly puts one sponsor directly inside that energy for all eleven days. Not beside the market. Part of it.

Create an experience guests can walk into, interact with and remember.

Includes

  • A dedicated branded activation space — the Grand Assembly Annex — for all eleven days
  • Naming rights to the Annex activation, not to Grand Assembly itself
  • Category exclusivity among Scouted Colorado sponsors
  • 6 Preview Party invitations
  • Featured social inclusion
  • Sponsor recognition across Scouted Colorado marketing

Larkspur Sponsor

One available

Make it yours.

$25,000

Tucked away from the energy of the main market, Larkspur gives one sponsor a dedicated environment for all eleven days.

A private brand experience. A styling suite. A tasting. A conversation room. A gifting experience. A place to host clients.

What happens inside should feel like your brand.

Includes

  • Naming rights to the Larkspur Room for all eleven days
  • Dedicated activation rights within the space
  • 4 Preview Party invitations
  • Sponsor recognition across Scouted Colorado marketing
  • Social and email inclusion

Bellflower Sponsor

One available

Small room. Big opportunity.

$15,000

The Bellflower Room is Scouted Colorado’s most intimate dedicated sponsor space.

One brand. One room. Eleven days.

Designed for an experience that benefits from intimacy rather than scale, Bellflower offers one sponsor the opportunity to create something personal, memorable and entirely its own.

Includes

  • Naming rights to the Bellflower Room for all eleven days
  • Dedicated activation rights within the space
  • 4 Preview Party invitations
  • Sponsor recognition across Scouted Colorado marketing
  • Social and email inclusion

Spotlight Sponsors

Ten available

Ten brands.
Eleven days.
A place in the story.

$10,000

Ten Colorado brands carrying Scouted Colorado alongside the named sponsors, recognized throughout the Festival.

A natural fit for a brand that wants a meaningful presence across the Film Festival without building an eleven-day activation of its own.

What you receive

  • Your name on the Spotlight Sponsors installation in Grand Assembly
  • Elevated on-site recognition throughout the marketplace
  • Dedicated social storytelling across the four Colorado markets

Throughout the Festival

  • Brand recognition in sponsor materials
  • Inclusion in the Scouted Colorado announcement email
  • Promotion by email and social across all four Colorado Scout Guide markets, and other participating Scout Guide markets
  • Access to eligible opted-in giveaway leads
  • 2 Preview Party invitations

Your category stays yours.

Our Presenting, Arrival, Meadows Library and Grand Assembly sponsors receive sponsorship category exclusivity. No competing company will hold a Scouted Colorado sponsorship in the agreed category at these levels.

Because Scouted Colorado exists to showcase independent Colorado businesses, the curated marketplace may include local businesses operating within the same broader industry. Vendor selection remains editorial and is separate from sponsor exclusivity.

In-Kind Sponsors

Limited

Contribute what you do best.

We work with a limited number of sponsors whose product, talent, or service helps create the experience itself.

  • Food and beverage
  • Florals
  • Furniture
  • Transportation
  • Printing
  • Photography
  • Production
  • Build-out
  • Hospitality

Sponsor recognition will reflect the scope and value of the contribution.

Start a conversation

A relationship that can continue after January.

An on-site Scouted Colorado giveaway will run throughout the Festival. Where participants have expressly opted in to receive communications from Scouted Colorado and participating sponsors, eligible sponsors will receive access to those leads in accordance with the consent provided at entry.

The Maker Scholarship

Every sponsorship brings someone with it.

A portion of every Scouted Colorado sponsorship funds a Maker Scholarship — a partially supported place in the marketplace for a Colorado artist or maker whose work is made by hand and in small numbers.

Potters, weavers, painters, needleworkers, woodworkers. People whose work belongs in a room like this, where the cost of being in it is the only thing standing in the way.

Our Colorado editorial teams choose the scholars, and the sponsor supporting them is recognized alongside their work.

The place benefits, too

The more successful Scouted Colorado becomes, the more it gives back.

Colorado Chautauqua Association is the nonprofit steward of the National Historic Landmark that makes Scouted Colorado possible.

After production and operating expenses and the Maker Scholarship fund, net proceeds from sponsorships will benefit Colorado Chautauqua Association.

Participating vendors will also contribute a percentage of their event sales to the Association.

The Chautauqua Community House beneath the Flatirons.
Photograph courtesy of the Colorado Chautauqua Association.

Timeline

What happens next.

  1. Now

    Conversation

    Tell us what you want your brand to accomplish at Scouted Colorado, and we’ll walk through the opportunities and find the right fit.

  2. By September 30

    Commitment

    Sponsorship agreements are signed by September 30 for inclusion in planned printed collateral. Payment is due within 14 days of agreement.

  3. October–December

    Build

    Creative development, activation planning, signage, content and sponsor rollout.

  4. January

    Preview

    Sponsors, press, participating businesses and The Scout Guide community gather for the invitation-only Preview Party.

  5. January 21–31

    Scouted Colorado

    Eleven days at Colorado Chautauqua during the Film Festival’s first year in Boulder.

Questions

Sponsorship questions.

  • When do we need to commit?

    Sponsorship agreements are signed by September 30, 2026, so sponsors are included in the printed collateral. Payment is due within 14 days of agreement.

    Creative development, activation planning and signage run from October through December, which is why the September date is a real one rather than a soft target.

  • What does category exclusivity actually cover?

    Our Presenting, Arrival, Meadows Library and Grand Assembly sponsors receive sponsorship category exclusivity. No competing company will hold a Scouted Colorado sponsorship within the agreed category at these levels.

    Because Scouted Colorado exists to showcase independent Colorado businesses, the curated marketplace may still include local businesses operating in the same broader industry. Vendor selection is editorial and separate from sponsor exclusivity.

  • Where do the proceeds go?

    After production and operating expenses and the Maker Scholarship fund, net proceeds from sponsorships benefit the Colorado Chautauqua Association — the non-profit steward of the National Historic Landmark that makes Scouted Colorado possible.

    Participating vendors also contribute a percentage of their marketplace sales to the Association, and Scouted Colorado retains none of that contribution.

  • Can we contribute product or services instead of cash?

    Yes, for a limited number of sponsors whose product, talent or service helps create the experience itself — food and beverage, florals, furniture, transportation, printing, photography, production, build-out and hospitality.

    Sponsor recognition reflects the scope and value of the contribution.

  • Do sponsors choose the Maker Scholarship recipient?

    No. Scholars are selected by The Scout Guide’s Colorado editorial teams. A sponsor choosing the maker would turn curation into placement, which is the one thing that would undermine the whole room.

    The sponsor supporting a scholar is recognized alongside their work.

  • Do we get the leads from the on-site giveaway?

    A Scouted Colorado giveaway runs throughout the Festival. Where participants have expressly opted in to receive communications from Scouted Colorado and participating sponsors, eligible sponsors receive access to those leads in accordance with the consent given at entry.

Anything else you need before we talk? hello@scoutedcolorado.com

The Chautauqua Community House at the foot of the Flatirons.

This one only happens once.

The Film Festival will return to Colorado. There will be other Januarys. There will be other activations.

There will never be another first year.

Scouted Colorado is seeking one Presenting Sponsor, five additional named sponsors and ten Spotlight Sponsors for its inaugural year.

Come put your name on the beginning.

Or write to us directly at hello@scoutedcolorado.com

Start the conversation

Tell us what you have in mind.

Prefer email? Write to us at hello@scoutedcolorado.com

Four Scout Guide markets.
One Colorado experience.

About The Scout Guide

The Scout Guide is a national lifestyle brand dedicated to supporting and celebrating exceptional local businesses. Through beautifully curated city guides, digital storytelling and in-person experiences, The Scout Guide connects independent businesses with people who value discovering and supporting the best of local. Founded in Charlottesville, Virginia, in 2010, The Scout Guide has grown into a nationwide network spanning more than 100 cities.

Festival context

The 2027 Sundance Film Festival will be the Festival’s first year in Boulder. Festival schedules, transportation plans, attendance estimates and certain operating details continue to evolve as the Sundance Institute and the Boulder community prepare for January. Scouted Colorado will update sponsors as additional information is confirmed. Sundance Film Festival attendance estimates are provided as context and do not represent or guarantee attendance at Scouted Colorado.